Good writing makes something familiar seem new again, and the mundane fantastic. It sheds new light and creates new perspective on things we thought we knew and understood. It directs focus in ways that illuminates the theme of the writing, not distracting from it.
- See Show don't tell: walk the reader to the point rather than simply telling them what to think
- Novel metaphors create novel ways of thinking: New metaphors create new perspectives on familiar topics
- Learning is enhanced by surprise: Novel metaphors and descriptions could enhance the knowledge acquisition